Category: Tea Education

In this section, we invite you to immerse yourself in a real ‘Tea Academy”.

Aimed at both businesses and professionals, here you will find a wide variety of educational resources, tea knowledge, and fun facts about tea. All of them are designed to learn about tea, enrich your knowledge, and equip you with the tools you need to deliver exceptional experiences to your customers.

Discover the grades into which matcha tea is classified, the differences between them and when to recommend each one.
A guide to understanding what it offers in the cup, how to prepare it correctly and why it may be valuable within a professional selection of Japanese tea.
Matcha is much more than just a decorative ingredient in a blend. Discover the 5 main benefits matcha brings to a blend.
Colombia also has a voice of its own in the world of tea. This black tea surprises with its natural sweetness and rounded body. An intense cup, with notes of sugar cane and cocoa.
Find out everything about one of the best-selling matchas in Europe and how you can make the most of it for your tea business.
Golden milk is much more than a trend: it is a functional product with history, flavour, and versatility. We analyse how to integrate it into a professional catalogue and how Alveus offers premium quality options for specialised businesses.
Practical guide for professionals: the winter organics that work best in terms of flavour, timing and customer profile.
The growing demand for premium matcha has driven new origins capable of guaranteeing high standards of quality and consistency. Guizhou (China) Organic Ceremonial Matcha is an example of how tradition, technical innovation and a distinctive terroir come together to meet the demands of the professional market.
Learn about organic tea plantations and how they are maintained. From the soil to pest prevention to the cup.
Lapsang Souchong is a unique smoked tea with a distinctive history and production process. Its robust flavour and smoky notes make it a premium choice for the market. Discover how to take advantage of this exclusive tea to expand your offering, add value and attract customers who are looking for authentic, high-quality products.

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